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Social media windows

A Guide to Social Media

We live in a world where technology and social media are vital to branding. Being present on these platforms is how you stay relevant, and frankly, the easiest and most convenient way to sell your brand. With all the social media outlets available to brand...

The Idea Boutique Blogging Tips

Tips on Creating Engaging Blog Posts

Anyone who’s blogged or is an aspiring blogger knows that it’s not an easy task. It’s more than just spilling out your ideas in writing… That is, if you’re serious about it. In the blogging world, being a great writer with excellent grammar doesn’t mean...

Office Distraction Computer Screen

Cut Procrastination Out of Your Life

It’s amazing how much time can be wasted browsing through a website reading articles after article, or on Pinterest looking for dinner recipes, when what you really need to do is start a work project. Sound familiar? We’ve all struggled with this feeling known as...

Creative books and color swatches

Creative Thinking Techniques to Spark Imagination

There’s a lot more to creativity than blurting out a few ideas. The process of coming up with interesting and innovative ideas, simply known as creative thinking, is a skill that requires a lot of brain power and energy to produce that “golden ticket” idea....

gallery-office-04

Dealing with Rejection in the Marketing Business

Imagine pitching a concept for a design, project, or brand that you and your team worked especially hard on. Extensive amounts of hours, research, brainstorming, and creativity have been put into a project your team is proud and excited to present—only to find out that...

Don't Quit Your Day Dream

8 Inspirational Quotes to Work By

Get Inspired for a New You! It’s the start of the New Year, which means a start to reinventing yourself for the better. Get rid of all the stress, worry, and negative energy you had in 2015. We’re starting fresh! Stay positive and inspired throughout 2016...

Pantone Colors of the Year 2016 Rose Quartz and Serenity

The Colors You’ll See Everywhere in 2016

Meet Serenity and Rose Quartz On December 3, news broke out that Pantone officially announced its selection for Color (or in this case, Colors) of the Year 2016, and they are Serenity (Pantone 13-3919) and Rose Quartz (Pantone 13-1520)—or to the general masses not trained in...

The Idea Boutique Front Office

5 Healthy Habits of Working in the Office

Its hard enough juggling home and work life, let alone when to go to the gym; however, it’s important to take the time to schedule healthy habits at work. Although desk jobs do have perks (such as the slim likelihood of being exposed to hazardous...