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The Idea Boutique in Santa Rosa Beach Office

Tips to Surviving in a Creative Industry

Working in a creative industry can be draining, because lets face it—at the end of the day, it can feel like an energy vampire sucked the life out of you. Every once in a while, we tend to experience a creative block. Here are our...

cma-blog-mexicobeach-new-site-3

Mexico Beach New Branding Design

By Jordan Staggs   About four years ago, The Idea Boutique got the opportunity to meet with the Mexico Beach Community Development Council (CDC) to discuss rebranding their area, a three-mile stretch of white-sand beaches on the Gulf of Mexico. Our team was smitten with the town’s...

Chic Euro Ad design by The Idea Boutique

Welcome to Chic Euro Antiques

By Jordan Staggs     The Idea Boutique is proud to announce its newest client in Santa Rosa Beach, Florida—Chic Euro Antiques. This deluxe antique showroom is located in the Point Washington area just north of Highway 98 in the South Walton Commerce Park on Serenoa Road.   At Chic...

Renyvle Connemara Life Magazine 2015 Sunrise in Connemara

Drumroll Please … Connemara Life Is Here!

By Jordan Staggs   About a year ago, we held the Grand Opening of our office in Clifden, County Galway, Ireland. Since then we have been curating stories from the Connemara Region, also known as the Wild Atlantic Way, along the country’s west coast. Those stories, written...

Cover of Treasures Magazine 2015

Treasures Magazine 2015 Is Here!

The Idea Boutique is proud to unveil the new 2015 annual issue of Treasures magazine, your complete guide to all the fun in the sun there is to have in Panama City Beach, Florida. Treasures was created for our client of eight years, Resort Collection....

Resort Collection Brand Identity The Idea Boutique

Brand Identity: Keeping Your Brand Safe and Sound

In today’s fast and ever-changing environment of technology, copyright laws, and design standards, it is more important than ever to make sure your brand’s identity is secure and up-to-date. This can mean a lot of things: trademarking your brand name or names, slogans, and campaigns;...

VIE Magazine Faux Wedding Photo Shoot

Planning a Photo Shoot

Inspiration and Preparation You’re making a magazine or an ad campaign. You need a photo shoot that depicts a certain fashion, event, or lifestyle. Great, so what comes next?   At The Idea Boutique, we plan and execute photo shoots of all kinds for our clients and our...

Newman Daily Hidden Dunes I'd Rather Be Ads

You’ve Come A Long Way Baby

By Lisa Burwell   The iconic slogan “You’ve Come A Long Way Baby” for Virginia Slims cigarettes was coined in the 1960s by the Leo Burnett Agency. Martin Luther King, Jr.’s Civil Rights Movement, JFK and Jackie Kennedy, pill box hats, go-go boots, Campbell’s Soup, Vietnam, free...

5 Ways to Successfully Market Your Brand

  There’s no doubt that 2015 was a great year for our clients at Mexico Beach Community Development Council, Resort Collection, and Southern Theatres. From completely rebranding a company to freshening up an existing brand campaign, we all know that branding is a key aspect of...