Treasures Magazine 2015 Is Here!
The Idea Boutique is proud to unveil the new 2015 annual issue of Treasures magazine, your complete guide to all the fun in the sun there is to have in Panama City Beach, Florida.
Brand Identity: Keeping Your Brand Safe and Sound
In today’s fast and ever-changing environment of technology, copyright laws, and design standards, it is more important than ever to make sure your brand’s identity is secure a
Planning a Photo Shoot
You’re making a magazine or an ad campaign. You need a photo shoot that depicts a certain fashion, event, or lifestyle. Great, so what comes next? At The Idea Boutique, we plan a
You’ve Come A Long Way Baby
The iconic slogan “You’ve Come A Long Way Baby” for Virginia Slims cigarettes was coined in the 1960s by the Leo Burnett Agency. Martin Luther King, Jr.’s Civil Rights Move
5 Ways to Successfully Market Your Brand
There’s no doubt that 2015 was a great year for our clients at Mexico Beach Community Development Council, Resort Collection, and Southern Theatres. From completely rebranding a
The Idea Boutique and VIE Magazine Give Back
The holidays are a time for reflecting, giving, and being thankful for the things we have received. This year, Cornerstone Marketing and Advertising, Inc. – The Idea Boutique ha
An Artist’s Journey: Rebirth in the Wake of Truth
An artist stays awake late into the night, poring over his life’s work. A portfolio of all he has created laid out in front of him like a storybook—a million journeys revisited
Reel Rewards Shares the Love
As we celebrate the one-year anniversary of a loyalty card program we developed for our client—New Orleans-based Southern Theatres, with over forty movie theatres nationwide—we
The Unveiling of Connemara Life Magazine in Ireland
We are proud to debut our newest publication to The Idea Boutique publishing fold - Connemara Life. Art Director Tracey Thomas has created the new mastheads and we're thrilled to d
Introducing Be Magazine to the Destin–South Walton Area
Since starting VIE magazine in 2008, The Idea Boutique has earned a reputation in Northwest Florida as a publishing house in addition to its marketing and advertising services. Our
